Estela Ortiz is the founder and driving force behind Ironsoul Wellbeing Program, a unique approach to health that combines physical training, emotional resilience, and deep personal growth. With over 17 years of experience as a certified personal trainer and life coach, Estela created Ironsoul out of her own journey to heal from thyroid cancer and fibromyalgia — transforming adversity into strength and a mission to help others.

Estela’s path is also marked by extraordinary athletic achievement. She was the only Colombian woman who presented the country and completed the Ironman World Championship in Kona, Hawai’i (2019), a dream she pursued with relentless dedication. To qualify, she completed 14 full Ironman races through the Legacy Program over a span of 10 years, alongside 10 half Ironman races, the 6 World Marathon Majors, 2 Duathlon World Championships, 2 U.S. National Championships, and over 175 endurance events including running, swimming, and Spartan races.

“It is not just your body that moves you- It’s your Ironsoul“

Her extensive background as an athlete is deeply connected to her work with clients. Having undergone countless hours of self-directed physical therapy and recovery, Estela understands pain, resilience, and transformation at the most personal level. She uses this experience to support people navigating both physical challenges and emotional struggles. 

At Ironsoul, Estela draws from the world’s greatest self-discovery masters, using their most powerful literature to teach and inspire personal growth.

Through Ironsoul, Estela offers more than just fitness. She integrates NLP (Neuro-Linguistic Programming), meditation, breath work, and teachings from ACA (Adult Children of Alcoholics) and CODA (Co-Dependents Anonymous), providing tools for clients who want to embrace self-discovery and healing. Her philosophy is clear: true wellbeing is built not only in the body, but in the mind and soul.